Understanding the brand
Onyx is a brand in which was formulated to create a new sense to fashion, It has been used to explore avenues within the fashion industry. From Onyx I wanted to inspire and learn new ways to show off my works but also showcase a way in which the audience would perceive the work.
I highly encourage a strong sense of wanting to bring the audience within the brand but also encourage them to see a little further into what we are wanting to share.
The use of Onyx was to strengthen a piece of work I created when I first began my studies within the graphic industry and showcase my knew found passion within connecting to an audience. User Experience is a large area of what I am wanting to bring to the table as it is a main motivator.
Within this depiction the creation of:
Posters allows the audience to invision what they would see in the real world.
Magazine Layout to emphasis how I can work with a body of text and still allows it to read with ease.
Social Media Layout to encourage the brand within the digital atmosphere it brings a sesnse of how we can incapsulate an audience on a platform.
Vision
At Onyx, we envision a world where fashion is a powerful tool for self-expression, transformation, and growth. Our brand strives to empower individuals to embrace their unique identities, evolve through style, and confidently navigate their personal journeys. Through innovative designs and inclusive collections, we aim to inspire a global community to express their truest selves, transform through the art of fashion, and grow into the best version of who they are. Onyx is not just about clothing; it’s about unlocking potential an celebrating the beauty of individuality.
Mission
At Onyx, our mission is to create fashion that inspires self-expression, fuels transformation, and supports personal growth. We craft designs that empower individuals to embrace their unique identities and evolve through style. With a commitment to inclusivity and creativity, we provide high-quality, versatile pieces that help our customers confidently navigate their journey of self-discovery and self-expression. Onyx is more than a brand; it’s a movement that celebrates the power of fashion to ignite change and inspire growth in every wearer.
Values
- Self Expression
- Transformation
- Growth
Poster
Onyx, a fashion label with a modern, sophisticated style, needed a poster to showcase its latest collection and increase brand visibility. The poster serves as a powerful visual tool to highlight key pieces, engage customers, and promote events, helping Onyx stand out in a competitive market and reinforce its unique aesthetic.
Magazine
Onyx, a fashion label with a modern aesthetic, needed a magazine to showcase its collections, trends, and brand story in a compelling way. The magazine serves as a platform for promotion and editorial content, strengthening customer connections, building brand identity, and increasing visibility within the competitive fashion industry.
Social Media (Instagram)
Onyx, a fashion label with a modern aesthetic, needed an Instagram presence to showcase its collections and engage with its audience. Instagram allows Onyx to highlight key pieces, promote new releases, and build a strong brand identity, increasing visibility and fostering a deeper connection with its fashion-forward followers.
Application
